Tweet Notes gleaned from the Twitter feed at Interactive Local Media West. Yesterday they discussed leads at the #ILMWest Conference. It’s a top subject of sales people, marketers, SMB owners and business development pros. Where do you get leads? Where do you get online leads? What is a lead? What makes a good lead? The […]
1 Thing Small Business Owners Should Do Today Online: Re-Assess Goals
Tweet Following up on my previous post, 5 Things Small Business Owners Should Do Today Online, here is the first of five (actually 6) posts where we'll focus more on my previous recommendations. I've said for a long time that failing to set specific measurable goals is the biggest mistake most companies make with their […]
Website Strategy: About the About Us Page
Tweet I received an email from someone who wanted to know what to say on the About Us page of his website. Here is my response: The About Us page is not usually the most visited page on a website, but it's important for several reasons. One is that visitors who are considering your products […]