You need to participate in Social Media to know what’s being said and to be a part of the conversation. As I’ll show you below, your prospects and customers WANT you to interact with them and this may also be a strategic advantage you have over your competitors!
How To Measure Social Media ROI
Tweet Brian Solis has an excellent post this morning on measuring ROI in Social Media. One of my biggest takeaways is the survey he cites is that 84% of marketers don't measure Social Media Return on Investment. He suggests that you tie social media initiatives to specific outcomes: – Sales – Registrations – Referrals – […]
The Benefits, ROI & Fun of Continuing Education
I am a big believer in continuing education, whether you take classes at a local college, attend conferences/lectures/trade shows, read books and blogs or subscribe to newsletters and magazines. You need to learn to earn….