Tweet Most websites have problems that suppress traffic and destroy conversion. Some of these problems have been addressed here before and we’ll continue to help you improve your websites. Many times just fixing problems can be as beneficial as implementing some Aha! idea. So I wrote a free 5-part course, delivered by email, that identifies […]
The Benefits of White Space (Less is More)
Tweet When laying out a web page, consider the liberal use of whitespace. Whitespace is sometimes referred to as "negative space", but it tends to allow important copy elements to ‘pop’ on a website more and it is used to convey elegance, power, honesty, trustworthiness and leadership. It looks clean and uncluttered. It is accepted […]
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