Best Podcasts for Small Business Series
Amy has a great background working for Tony Robbins and Harley Davidson, her first job out of college. For Tony, she had roles as Content Manager and then managing large marketing campaigns. That must have been an awesome experience! She has nearly 75,000 Likes on Facebook.
She’s easy to listen to, kinda reminds me of Giada De Laurentis on Food TV, and the podcasts are well organized and professionally produced. She’s the most corporate of the 6 and that’s fine.
But it’s not just what she teaches, (we’ll get to that below) it’s how she presents herself. Totally trustworthy and committed in a world of info-marketing snake oil salesmen. Her values:
- Hard work, but you have to be able to throw it all away for love and family
- No drama
- Acceptance – no judgment lives here
- Wearing my heart on my sleeve
- Embracing what’s next
- But mostly, that social media should be something you enjoy, not dread.
Want more? Wiley asked her to write the book, Facebook Marketing All-in One for Dummies. I have that book and highly recommend it!
What I Learned
The Online Marketing Made Easy podcast has tackled a range of subjects, including email, YouTube videos and obviously Facebook. Like so many, she advises you to accommodate mobile users, who have become a majority of Internet users. “47% of people who have to pinch or zoom will not return to your blog.”
Here are my biggest takeaways: [Read more…]