What is the ROI of Social Media? How to Calculate Social Media ROI

Tweet I was recently asked, “Hey Kurt, what is your take on measuring social media ROI?” Thanks. That’s an easy question to answer! Not. And are we talking Return on Investment or Return On Influence. Probably the former, but the latter might be more interesting! There are many ways to calculate ROI.  Google the term […]

Twitter Content Ideas for Business

Tweet Need some ideas for posting content on Twitter? I get asked frequently, “What should my business Tweet about?”  Social Media Marketing allows you to network to more people in more places, and one way you can build your brand and make an impact is by providing useful or interesting information as part of your […]

5 Questions with Lynn Terry

Tweet 5 Questions with Lynn Terry I have a world of respect for Lynn Terry as a person and marketer and if you investigate, you’ll find she has a huge group of fans.  It’s easy to know why, she gives alot of her time, she knows what she talks about and she is a very […]