The Difference Between Writing Content for a Website and a Blog

Tweet Site Content and the Stage of the Buying Cycle There are Two Types of Website Visitors at Different Stages in the Buying Cycle Our friends at Orbit Media in Chicago posted an awesome Infographic that illustrates the difference between writing content for a website and a blog based on visitor intent and where they […]

Chunking Website Content

Tweet How to Chunk Website Content Chunking is a method of presenting information into small pieces or ‘chunks’ of information to make reading and understanding faster and easier. Learning how to chunk website content is especially useful for material presented on websites because readers tend to scan pages first before they decide to read the full page. […]