15 Ideas to Earn Money Blogging, Part 1
Our recent Meetup group focused on blog monetization. There are some obvious ideas and some that are a little different. I always like to say that there are many keys to a successful website, but the two that are most important are getting traffic to the site and then converting them. Conversion can be many things, including building awareness for a non-profit organization or cause, promoting ideas, a candidate or legislation, distributing materials via audio, video, text or photos.
How to Monetize Your Blog
Most people are looking to raise revenues, and that’s usually a goal to sell their own products or services, and that’s the first of my ideas on how to monetize your blog:
- Sell your own products and services. This can be a photographer selling wedding photos or someone who builds birdfeeders to sell online or at a local fair. Blogs devoted to a specific product are not uncommon and are especially prevalent in the affiliate marketing space. (See below)
- Adsense ads. This is one of the most common blog monetization tactics. Google has a program where you can show ads on your site and advertisers have the ability to have their ads shown on the Google Content Network in niches that make sense. Every time someone clicks on an ad on your site, you get paid a small fee. Usually, blogs write content about a very specific topic and try to rank high for it. As people find the content, they see the ads, resulting in you earning money with your blog!
- Affiliate products. As with Adwords, highly focused blogs are used to attract an audience looking for a specific solution that can be fulfilled by products you sell that are provided by others. Most often affiliates join networks such as Shareasale or Commission Junction, which represents products of just about every niche you can imagine, from apparel to industrial equipment to furniture to holiday stuff. This is similar to selling your own products listed above, but one benefit is that fulfillment, such as shipping and product support are handled by the merchants. Amazon (see below) is a huge supplier of products to affiliate marketers.
- Membership programs. Setting up a free membership site is a great way to attract and retain people who might be interested in you or your products and services. That can evolve into a paid version where you charge participants monthly or annually for regular content, which may include a regular teleseminar or webinar. You can take that a step further by adding another level to the membership level. An example might be to have a $27 monthly membership that includes a newsletter access to archived information. Next you could add a monthly or weekly teleseminar/webinar for a total of $47/mo. Kick it up another notch by adding 20 or 30 minutes of one-on-one coaching for $77 or maybe even $97/mo. I’ve seen layered membership sites go up to $500 or even $2,000 per month!
- Amazon. Amazon is one of the largest affiliate marketers, but they no longer sell products thru publishers based in sales tax nexus states, such as Arkansas, Connecticut, Illinois and New York. (That will change when a national online sales tax is created – and you know it will!) One of the cool thing about Amazon is that you can promote a product on your blog, but also get a commission if your reader browses around and finds something else! For those who do promote books, music movies and anything sold by Amazon, Walmart, Barnes & Noble, Buy.com can often buy from themselves and get a commission for items they’d buy elsewhere.
- Sell eBooks. You can write and produce an eBook using Word and turning it into a PDF, sell it on you blog using PayPal or something similar. More eBooks are sold today than traditional books and you can get yours in the Amazon marketplace and sell it on your blog and in Amazon. Once your buyer pays for your book, they are sent to a page where they can download it.
- Self-publish your book. You can sell a self-published book on Amazon, B&N and any number of other places. Use your blog to promote it and link to it.
People who have come to know you, like you and trust you will buy from you!
Next, we’ll have 8 more ideas on how to monetize your blog!
What ideas do you have?
What challenges have you faced trying to earn money with a blog?